Ranks 9th among Leisure Travel Firms, 24th overall
NORWALK, Conn., July 22, 2008 - Travelers Advantage, a leading national travel company, moved up a spot in the top 10 among leisure travel agencies in the 2008 Travel Weekly Power List, a prestigious annual ranking that selects the top 50 companies in the travel industry based on total annual sales revenue.

Travelers Advantage ranked No. 9 in leisure travel - and came in at No. 24 overall - sharing the spotlight with such industry luminaries as American Express, Expedia, Travelocity, AAA Travel, Orbitz and Priceline.  Last year, the company placed No. 10 among leisure agencies, and No. 19 overall.

There are more than 20,000 agencies in the $1.3 trillion travel and tourism industry.*

Travel Weekly, in the cover story introducing the list, said, “While most of the Power List companies are business-oriented, many of the largest focus on leisure.  Among those traditional leaders were STA Travel, Travel Acquisitions Group, Travelers Advantage, AAA and Liberty.”

“We are honored to be chosen for this esteemed list of the biggest and best companies in the travel industry,” said Leslie Downey, director of Travelers Advantage and TravelersAdvantage.com.  “As we begin our 23rd year in business - offering members great service at great rates - this ranking continues to build our brand in the marketplace.”

Since 1985, Travelers Advantage has established itself on the leading edge of the leisure travel market in the United States, serving millions of members, and delivering millions in cash bonuses to travelers worldwide.
“As a leading travel company, with leisure being our core business, we are pleased to have solidified our Top 10 leisure standing in this year’s Power List,” said Tom Rusin, president and CEO of parent Affinion Group North America.  “For nearly 25 years we have offered a valuable travel club solution that saves members money in a simple, user-friendly environment that allows them to book travel whichever way they prefer, online or via telephone - a major consumer preference over the years.”

Travel and Tourism generates $1.3 trillion in economic activity in the U.S. every year, according to the Travel Industry Association of America. That equates to $3.4 billion a day, $148 million an hour, $2.4 million a minute and $40,000 a second.  There were 1.16 billion person trips (one person traveling 50 miles - one way or more away from home and/or overnight) in 2005, and a full 81 percent of those trips were for leisure travel.  Top travel activities are shopping, attending social and/or family event and outdoor activities.

About Travelers Advantage
Members of Travelers Advantage (http://www.travelersadvantage.com or 1-877-841-1335) can save money on air travel, cruises, car rentals and accommodations, as well as earn five percent cash back on eligible travel booked with preferred providers through the service.  Membership in Travelers Advantage can be enjoyed during the first month for only $1.  The trial membership can be canceled at any time during the one-month trial period by calling toll free and owing nothing further.  Unless the member calls to cancel during the trial, the membership will be extended automatically for an entire year at the $99.99 annual fee and automatically renewed annually upon expiration at the then-current annual fee, billed to a credit card account, without the member having to do anything further.  Additionally, members may call toll free to cancel at any time and receive a pro-rata refund of their then current membership fee.  Travelers Advantage is offered by Affinion Group, a leader in the membership, insurance and loyalty marketing businesses, providing products and services that touch the lives of millions of Americans.

About Affinion Group
As a global leader with nearly 35 years of experience, Affinion Group (http://www.affinion.com) enhances the value of its partners’ customer relationships by developing and marketing valuable loyalty, membership, checking account, insurance and other compelling products and services.  Leveraging its expertise in product development and targeted marketing, Affinion helps generate significant incremental revenue for more than 5,300 affinity partners worldwide, including many of the largest and most respected companies in financial services, retail, travel, and Internet commerce.  Based in Norwalk, Conn., the company has approximately 3,300 employees throughout the United States and in 10 countries across Europe.  Affinion holds the prestigious ISO 27001 certification for the highest information security practices, is PCI compliant and Cybertrust certified.

* There are more than 20,000 travel agencies in the American Society of Travel Agents and its affiliated organizations.  The travel and tourism industry is a $1.3 trillion industry, according to the Travel Industry Association of America.

About Affinion Group
As a global leader with almost 40 years of experience, Affinion Group (www.affinion.com) enhances the value of its partners' customer relationships by developing and marketing loyalty solutions. Leveraging its expertise in customer engagement, product development and targeted marketing, Affinion provides programs in subscription-based lifestyle services, personal protection, insurance and other areas to help generate increased customer loyalty and significant incremental revenue for more than 5,550 marketing partners worldwide, including many of the largest and most respected companies in financial services, retail, travel, and Internet commerce. Based in Stamford, Conn., the company has approximately 4,250 employees and markets in 17 countries globally. Affinion holds the prestigious ISO 27001 certification for the highest information security practices, is PCI compliant and Cybertrust certified.

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