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Wednesday, March 21, 2007
Shoppers Advantage Tax Refund Tips: Reward Yourself With Top Merchandise

NORWALK, Conn., March 21, 2007 - You’ve worked hard all year, and have earned your right to cash in a little of that much-anticipated tax refund on yourself.

As tax season blooms, so too, does the beginning of spring and summer, so the experts at Shoppers Advantage have developed a list of hot items to help you jump into the season with style.

“Many people look forward to their refunds as bonus bucks and are seeking special sales and promotions,” said Michael Lombardo, director of Shoppers Advantage, a member-based buying service.  “Some of the top items this year include big screen TVs, outdoor equipment, electronics, pools, grills and tools for summer renovation and yard work.”

One in 10 people will have fun with the extra money from their tax returns, according to the National Retail Federation, with 11 percent dedicating a portion to major purchases and 13 percent taking a much-needed vacation.  Overall, consumers are continuing to focus on minimizing debt, with nearly half (43.1 percent) planning to put their tax refund toward paying down debt.  More than one-third (38.6percent) anticipate putting some of the money into savings, while one-in-four (26.5 percent) will put the money toward everyday expenses, according to the federation.

The tax refund relievers at Shoppers Advantage have created a list of best tips for enjoying your refund:

Electronics:


Outdoor Living:

The ultimate tax cut:


About Shoppers Advantage
Shoppers Advantage (1-800-526-4848) is a leading membership-based, toll-free/online shop-at-home service, boasting the buying power of nearly two million members nationwide.  Shoppers Advantage provides valuable benefits and low prices on an expansive database of high-quality products from more than 1,200 manufacturers, including popular name brands such as Sharp, GE, Hewlett Packard, Fisher Price and AT&T.  Shoppers Advantage offers member confidence in buying with a 200 percent Low Price Guarantee (if a lower price is found within 60 days of purchase, Shoppers Advantage will refund double the price difference), 60-day product return policy if you don’t like the product, and product warranty extension for up to two years while membership is active. Shoppers Advantage is offered by Affinion Group, a leader in the membership, insurance and loyalty marketing businesses, providing products and services that touch the lives of millions of Americans.

About Affinion Group
Affinion Group (www.affiniongroup.com) is a leading affinity direct marketer of value-added membership, insurance and package enhancement programs and services to consumers.  With more than 30 years of experience, Affinion Group currently offers its programs and services worldwide through more than 4,500 affinity partners.  Its diversified base of affinity partners includes leading companies in a wide variety of industries, including financial services, retail, travel, telecommunications, utilities and Internet.  Affinion Group also has a growing loyalty solutions operation which administers points-based loyalty programs.  Based in Norwalk, Conn., Affinion Group has approximately 3,000 employees throughout the United States and in 14 countries across Europe.  For more information and breaking news about Affinion Group, visit www.affiniongroupmedia.com.

About Affinion Group
As a global leader with nearly 35 years of experience, Affinion Group (www.affinion.com) enhances the value of its partners' customer relationships by developing and marketing valuable loyalty, membership, checking account, insurance and other compelling products and services. Leveraging its expertise in product development and targeted marketing, Affinion helps generate significant incremental revenue for more than 5,300 affinity partners worldwide, including many of the largest and most respected companies in financial services, retail, travel, and Internet commerce. Based in Norwalk, Conn., the company has approximately 3,300 employees throughout the United States and in 10 countries across Europe, and markets in 14 countries globally. Affinion holds the prestigious ISO 27001 certification for the highest information security practices, is PCI compliant and Cybertrust certified. For more company and investor information visit www.affinion.com.

Media & Public Relations Inquiries: Todd Smith todd.smith@affiniongroup.com Phone (615) 764-2598