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Thursday, August 02, 2007
Repositioning Cruises Migrate From The Shadows

Uncommon Voyages Deliver Exceptional Value

NORWALK, Conn., Aug. 2, 2007 - Did you know that like birds, whales and other creatures, most cruise ships migrate when a new season comes rolling in? The most common repositioning cruises sail either north for the summer or south for the winter, with some transatlantic crossings in spring.

Repositioning cruises are experiencing a surge in popularity, due to the value they provide for the length of the voyage. Leisurely days at sea mean that the huge selection of amenities offered onboard today’s ships can be thoroughly enjoyed, and vacations become far less frenetic. Sailings can range from 4 - 18 nights (or more), and for the passionate traveler, there is no better way to see the world. With a variety of staterooms - many with extraordinary ocean views and private balconies - amazing vacation voyages, memories and photographs beckon.

Think you'll get bored on a long cruise that spends several days at sea? Think again: The low price of your voyage includes meals, snacks, basic beverages, and plenty of activities and live entertainment. From 24-hour pizzerias to midnight buffets to gourmet specialty restaurants, an impressive range of American and international cuisine is found on today's superliners. Possibilities for fun include casinos, full-service spas, Broadway-style shows, supervised kids’ clubs, nightclubs, pool solariums, rock-climbing walls, art galleries, ice-skating rinks, teen coffeehouses, fitness centers, shopping promenades, and much more.

Of course, these uncommon voyages make plenty of stops en route, and since the cruise ship is traveling a far distance, they have separate ports for departure and return. This can be ideal for travelers who live near a major port - you can cast off from that nearby port and fly home at the end of your cruise, or fly to the embarkation port and sail home. For example, a family from Ft. Lauderdale could fly to Barcelona, cast off for two weeks on Celebrity Cruise's Millennium, visit the beautiful Canary Islands, tour two more Spanish ports, and relax on the Caribbean island of Labadee before sailing home. Purchasing one-way airfare instead of a round-trip ticket could result in a more savings for shore excursions.

Europe is a favorite starting point for fall repositioning sailings - many ships relocate to the Caribbean or locales close-by for the winter after spending the summer cruising the warm Mediterranean. For example, you could start your vacation with a land-stay in Paris or London before beginning your voyage to Madeira, Spain, Portugal, and the Canary Islands on a Barcelona to Ft. Lauderdale transatlantic cruise, such as Royal Caribbean's 13-night voyage aboard Navigator of the Seas.

Extended ocean retreats can be particularly affordable, but if you've only less than a week, consider a shorter sailing. There are repositioning cruises that won't take a big chunk out of your wallet or your allotted vacation time. Holland America's has a 4-night Pacific Coastal itinerary for only $349. With these deals, you can finally take that vacation you've been putting off, especially as a Travelers Advantage member.

With Travelers Advantage, you'll enjoy benefits, like 5 percent cash back on select purchases, currently no booking fees, and a 110 percent Low Price Guarantee. And if you need help sifting through the endless itineraries, cruise ships, and options out there, expert cruise specialists are available 24 hours a day, 7 a week. The vacation of your dreams is no longer far away. For more information, log on to cruises.travelersadvantage.com or call 1-800-548-1116 today.



About Travelers Advantage

Members of Travelers Advantage (www.travelersadvantage.com or 1-877-841-1335) can save money on air travel, cruises, car rentals and accommodations, as well as earn five percent cash back on eligible travel booked with preferred providers through the service. Membership in Travelers Advantage can be enjoyed during the first month for only $1. The trial membership can be canceled at any time during the one-month trial period by calling toll free and owing nothing further. Unless the member calls to cancel during the trial, the membership will be extended automatically for an entire year at the $99.99 annual fee and automatically renewed annually upon expiration at the then-current annual fee, billed to a credit card account, without the member having to do anything further. Additionally, members may call toll free to cancel at any time and receive a pro-rata refund of their then current membership fee. Travelers Advantage is offered by Affinion Group, a leader in the membership, insurance and loyalty marketing businesses, providing products and services that touch the lives of millions of Americans.

About Affinion Group

Affinion Group, www.affiniongroup.com, is a leading affinity direct marketer of value-added membership, insurance and package enhancement programs and services to consumers. With more than 30 years of experience, Affinion Group currently offers its programs and services worldwide through more than 5,200 affinity partners. Its diversified base of affinity partners includes leading companies in a wide variety of industries, including financial services, retail, travel, telecommunications, utilities and Internet. Affinion Group also has a growing loyalty solutions operation that administers points-based loyalty programs. Based in Norwalk, Conn., Affinion Group has approximately 3,000 employees throughout the United States and in 14 countries across Europe.

About Affinion Group
As a global leader with almost 40 years of experience, Affinion Group (www.affinion.com) enhances the value of its partners' customer relationships by developing and marketing loyalty solutions. Leveraging its expertise in customer engagement, product development and targeted marketing, Affinion provides programs in subscription-based lifestyle services, personal protection, insurance and other areas to help generate increased customer loyalty and significant incremental revenue for more than 5,550 marketing partners worldwide, including many of the largest and most respected companies in financial services, retail, travel, and Internet commerce. Based in Stamford, Conn., the company has approximately 4,250 employees and markets in 17 countries globally. Affinion holds the prestigious ISO 27001 certification for the highest information security practices, is PCI compliant and Cybertrust certified.

Safe Harbor Statement Under the U.S. Private Securities Litigation Reform Act of 1995
This press release may contain statements that are forward looking, as that term is defined by the Private Securities Litigation Reform Act of 1995 or by the Securities and Exchange Commission in its rules, regulations and releases. These statements include, but are not limited to, discussions regarding industry outlook, Affinion's expectations regarding the performance of its business, its liquidity and capital resources, its guidance for 2011, the consummation of the acquisition of Prospectiv and the impact to Affinion's business and the other non-historical statements in the discussion and analysis. These statements can be identified by the use of words such as "believes," "anticipates," "expects," "intends," "plans," "continues," "estimates," "predicts," "projects," "forecasts," and similar expressions. All forward-looking statements are based on management's current expectations and beliefs only as of the date of this press release and are subject to risks, uncertainties and assumptions that could cause actual results to differ materially from those discussed in, or implied by, the forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, risks related to general economic and business conditions and international and geopolitical events, a downturn in the credit card industry or changes in the techniques of credit card issuers, industry trends, foreign currency exchange rates, the effects of a decline in travel on the Company's travel fulfillment business, termination or expiration of one or more agreements with its marketing partners or a reduction of the marketing of its services by one or more of its marketing partners, the Company's substantial leverage, restrictions contained in its debt agreements, its inability to compete effectively, and other risks identified and discussed from time to time in Affinion's reports filed with the SEC, including Affinion's most recent Annual Report on Form 10-K and Quarterly Report on Form 10-Q. Readers are strongly encouraged to review carefully the full cautionary statements described in these reports. Except as required by law, the Company undertakes no obligation to revise or update publicly any forward-looking statements to reflect events or circumstances after the date of this press release, or to reflect the occurrence of unanticipated events or circumstances.

Media & Public Relations Inquiries: Michael Bush  mbush@affinion.com  (o) 203 956 8038