...ALTERNATE SOLUTIONS IN LIGHT OF CURRENT ECONOMIC CLIMATE

Nearly half say unreimbursed loss of as little as $500 would have "severe" impact on financial stability
NORWALK, Conn. May 7, 2009 - As unemployment rates continue to climb, one often overlooked aspect of people being laid-off is their access to affordable insurance.

In a national recent survey conducted by Affinion Group, a leading marketer of insurance services, nearly two-thirds of respondents admitted to living paycheck-to-paycheck "often" or "always." The survey questioned more than 1,000 adults to determine the threat to consumers from limited access to affordable insurance in light of the current economic conditions. Overall, the findings revealed that a majority of consumers believe they could be at risk for losing their health benefits and life insurance should they ultimately lose their job, placing an even greater importance on alternate insurance programs.

At Risk of Being Uninsured

When asked how long they believed they would have access to affordable insurance, nearly two out of three respondents either believed that they would have access for less than one month or didn’t know how long they would have access to affordable insurance. Distressingly, only 19 percent of respondents believed they would be able to afford their insurance for more than 6 months following the loss of their job, and this number dropped to 14 percent when looking at respondents under the age of 45.

Accidents are Costly

Nearly half of respondents, 45 percent, believed that an out-of-pocket cost of as little as $500 would have a "severe" impact on their financial stability. This is problematic given that the average cost of hospitalization is $560, according to the Agency for Healthcare Research and Quality. This also comes in an environment where 62 percent of those people surveyed stated that they live paycheck-to-paycheck either "often" or "always."

"The results of this survey confirm some of our worst suspicions: this economic climate has exposed consumers to a toxic combination of underemployment and underinsurance," said Ron Clarke, Senior Vice President of Insurance Services at Affinion. "The high cost of insurance and the out-of-pocket expense associated with a hospital stay of as little as a day or two are leaving a substantial portion of the country at risk of being unable to afford the security and peace-of-mind that they need."

Considering Loved Ones and Alternatives to Going Without

Of the adults surveyed, more than half expressed that they were either "concerned" or "extremely concerned" that their loved ones would be financial vulnerable in the event of an accident or the death of the respondent.  At the same time, many participants did not understand the cost savings that can be offered by having a less costly alternative Accidental Death and Dismemberment (AD&D) plan, with only 25 percent of respondents correctly identifying the savings of a $100,000 AD&D plan is more than $75 over that of a typical $100,000 annual term life insurance policy.  Affinion Group encourages consumers to work with a trusted financial institute, credit union or association to gain access to AD&D Protection, which is typically offered on a group rate basis, and underwritten by leading, highly rated insurers, and presents a viable alternative for coverage to protect against unforeseen events.

"Many of the participants of the study did not understand the cost savings and security that an AD&D plan can offer to them and their families," continued Clarke.  "Managed appropriately, AD&D is the type of supplemental insurance alternative that families can turn to in order to secure their financial well being in the event of an emergency."

The full results of the survey can be found at http://www.affinion.com/docs/InsuranceSurvey.pdf

About Affinion Group
As a global leader with almost 40 years of experience, Affinion Group (www.affinion.com) enhances the value of its partners' customer relationships by developing and marketing loyalty solutions. Leveraging its expertise in customer engagement, product development and targeted marketing, Affinion provides programs in subscription-based lifestyle services, personal protection, insurance and other areas to help generate increased customer loyalty and significant incremental revenue for more than 5,550 marketing partners worldwide, including many of the largest and most respected companies in financial services, retail, travel, and Internet commerce. Based in Stamford, Conn., the company has approximately 4,250 employees and markets in 17 countries globally. Affinion holds the prestigious ISO 27001 certification for the highest information security practices, is PCI compliant and Cybertrust certified.

Safe Harbor Statement Under the U.S. Private Securities Litigation Reform Act of 1995
This press release may contain statements that are forward looking, as that term is defined by the Private Securities Litigation Reform Act of 1995 or by the Securities and Exchange Commission in its rules, regulations and releases. These statements include, but are not limited to, discussions regarding industry outlook, Affinion's expectations regarding the performance of its business, its liquidity and capital resources, its guidance for 2011, the consummation of the acquisition of Prospectiv and the impact to Affinion's business and the other non-historical statements in the discussion and analysis. These statements can be identified by the use of words such as "believes," "anticipates," "expects," "intends," "plans," "continues," "estimates," "predicts," "projects," "forecasts," and similar expressions. All forward-looking statements are based on management's current expectations and beliefs only as of the date of this press release and are subject to risks, uncertainties and assumptions that could cause actual results to differ materially from those discussed in, or implied by, the forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, risks related to general economic and business conditions and international and geopolitical events, a downturn in the credit card industry or changes in the techniques of credit card issuers, industry trends, foreign currency exchange rates, the effects of a decline in travel on the Company's travel fulfillment business, termination or expiration of one or more agreements with its marketing partners or a reduction of the marketing of its services by one or more of its marketing partners, the Company's substantial leverage, restrictions contained in its debt agreements, its inability to compete effectively, and other risks identified and discussed from time to time in Affinion's reports filed with the SEC, including Affinion's most recent Annual Report on Form 10-K and Quarterly Report on Form 10-Q. Readers are strongly encouraged to review carefully the full cautionary statements described in these reports. Except as required by law, the Company undertakes no obligation to revise or update publicly any forward-looking statements to reflect events or circumstances after the date of this press release, or to reflect the occurrence of unanticipated events or circumstances.