...MEET HIGH END OF ANNUAL GUIDANCE AND ACHIEVES FOURTH QUARTER ADJUSTED EBITDA OF $78.1 REAFFIRMS 2008 ADJUSTED EBITDA GUIDANCE OF $305 - $315 MILLION

NORWALK, Conn., Feb. 28, 2008 - Affinion Group, Inc. ("Affinion" or the "Company" ), a leading global affinity marketer of value-added membership, insurance and package enhancement programs and services to consumers, today announced its financial results for the three and twelve month periods ended December 31, 2007 ("fourth quarter" and "full year", respectively).

"Affinion delivered a very solid fourth quarter, concluding a successful year in which we achieved the high end of our financial commitments and accomplished several operational milestones which will position us very well for accelerated growth in 2008," said Nathaniel J. Lipman, Affinion's President and Chief Executive Officer. Commenting further on the results, Lipman added, "In both the quarter and the year, our North American and International regions increased their profits, and we continued to see positive results from our strategy of increasing the lifetime value of our members, as evidenced by the ongoing growth in our net revenue per average member."

Results Highlights

Note: readers are urged to review the section entitled "Important Notes" at the end of this release for the description of certain items affecting the results, including a definition of the term "Transactions".

Fourth Quarter

1. Net revenues for the fourth quarter of 2007 were $336.6 million as compared to $336.1 million for the fourth quarter of 2006.


2. The increase in net revenues was primarily attributable to an increase of $4.9 million for the quarter as compared to the fourth quarter in 2006 due to the decline in the impact of the non-cash reduction in purchase accounting as part of the Transactions.


3. Net revenues excluding the impact of the Transactions decreased $4.4 million.


4. The decrease in revenue was the result of lower sales in North America partially offset by higher sales in International. The decline in North America was primarily the result of lower revenue for Membership & Insurance and Package products.


5. Segment EBITDA was $74.3 million compared to $39.3 million; these results include a positive variance of $2.0 million of non-cash purchase accounting adjustments.


6. Excluding the impact of the Transactions, Segment EBITDA increased $33.0 million, primarily due to lower marketing and commission costs, and lower product and servicing costs in North America due to a lower member base, which more than offset lower net revenues. In addition, Segment EBITDA benefited from $8.4 million in International, primarily due to higher net revenues net of increased marketing costs, as well as the absence in 2007 of a goodwill impairment charge of $15.5 million recorded in 2006 against the Loyalty business.


7. Adjusted EBITDA (as defined in Note (c) of Table 7) was $78.1 million as compared to $63.5 million for the fourth quarter of 2006.

Full Year

1. Net revenues for 2007 were $1,321.0 million as compared to $1,137.7 million for 2006.


2. The increase in net revenues was primarily attributable to an increase of $184.1 million for the full year as compared to 2006 principally due to the decline in the impact of the non-cash reduction in deferred revenue recorded in purchase accounting as part of the Transactions.


3. Net revenues excluding the impact of the Transactions decreased $0.8 million.


4. The decrease in revenue was the result of lower sales in North America largely offset by higher sales in International. The decline in North America was primarily the result of lower revenue for Membership and Loyalty products.


5. Segment EBITDA was $265.1 million compared to $108.3 million; these results include a positive variance of $117.9 million of non-cash purchase accounting adjustments, primarily due to the decrease in the impact of the deferred revenue reductions.


6. Excluding the impact of the Transactions, Segment EBITDA increased $38.9 million, primarily due to lower marketing and commission costs, and lower product and servicing costs in North America, which more than offset lower net revenues and higher general and administrative costs. In addition, Segment EBITDA benefited from higher net revenues net of increased marketing costs in International, as well as the absence in 2007 of a $15.5 million goodwill impairment charge in our Loyalty business recorded in 2006. Segment EBITDA was negatively impacted by higher corporate expenses primarily from a cash distribution to option holders in January 2007.


7. Adjusted EBITDA (as defined in Note (c) of Table 7) was $284.3 million as compared to the $264.0 million for 2006.

Segment Commentary

North America:

Membership products revenue for both the fourth quarter and the full year declined as higher revenue per retail member was more than offset by lower retail member volumes, as the Company pursued its strategy of increasing the lifetime value of its overall member base. In 2007, Membership Segment EBITDA increased significantly from $(8.3) million in 2006 to $94.7 million in 2007, primarily the result of purchase accounting adjustments. Insurance and Package products revenue decreased in the fourth quarter due principally to a difference in the timing of a periodic settlement with the underwriting insurers, which resulted in lower net revenue per supplemental insured and higher cost of insurance. For the full year, revenue was essentially flat as the 6.1% increase in net revenue per supplemental insured was more than offset by lower Package revenues, primarily due to fewer Package members. In 2007, Insurance and Package Segment EBITDA increased 17%. Loyalty revenue increased due to growth with existing and new clients, and patent settlements. For the year, revenue decreased primarily due to the impact of contract terminations and the absence of royalty revenue from patent licenses, and was partially offset by new programs and growth from existing programs. In 2007, Loyalty Segment EBITDA grew modestly, primarily the result of purchase accounting adjustments.

International:

International products revenue for both the fourth quarter and the full year increased primarily due to new retail and the introduction of other retail programs, growth in its package business, and a favorable currency impact. In 2007, International Segment EBITDA increased from $(1.1) million in 2006 to $22.4 million in 2007, of which $6.6 million resulted from purchase accounting adjustments.

Selected Liquidity Data

Affinion has several debt instruments outstanding, including senior notes, senior subordinated notes, and senior secured credit facilities, which consist of a term loan facility and revolving credit facility. For a more complete description of Affinion's debt instruments, see the note on Table 2.

At December 31, 2007, Affinion had $302.3 million outstanding under its senior notes (net of discounts and premiums), $655.0 million outstanding under its term loan facility, $351.3 million outstanding under the senior subordinated notes (net of discount), $38.5 million outstanding under its revolving credit facility and $60.0 million available for borrowing under the same revolving credit facility. A portion of the revolving credit facility was used to partially finance the approximately $50 million cash acquisition of a credit card registration membership base previously announced on January 8, 2008.

In addition, at December 31, 2007, Affinion had $14.2 million of unrestricted cash on hand.

Voluntary Debt Prepayment

As previously announced, on November 13, 2007, Affinion made a voluntary prepayment of $25.0 million principal amount under the term loan facility. This was Affinion's ninth voluntary prepayment. Since October 17, 2005, including this prepayment, Affinion has prepaid $205.0 million, or approximately 23.8% of the original term loan balance. Affinion does not anticipate making a prepayment against the term loan facility in the first quarter of 2008, but the Company continues to expect additional deleveraging will occur at Affinion Group in 2008 at a lesser rate than 2007.

Guidance

Affinion reaffirms its full year 2008 Adjusted EBITDA guidance of $305 - $315 million.

Call-In Information

Affinion will hold an informational call to discuss the results for the three and twelve month periods ended December 31, 2007 at 4:30 pm (EST) on Thursday, February 28, 2008. The conference call will be broadcast live and can be accessed by dialing 1-866-761-0749 (domestic) or 1-617-614-2707 (international) and entering passcode 96987207. Interested parties should call at least ten (10) minutes prior to the call to register. The Company will also provide an on-line Web simulcast of its conference call at http://www.affinion.com/ir.

Important Notes

On October 17, 2005, Affinion Group Inc. completed the acquisition (the "Transactions" ) of the marketing services division (the "Predecessor" ) of Cendant Corporation ("Cendant" ) pursuant to a purchase agreement dated July 26, 2005, as amended. Substantially all of the assets and liabilities of the Predecessor were acquired by Affinion in the Transactions.

The information presented in this release is a comparison of the unaudited consolidated results of operations for the three month period ended December 31, 2007 and audited consolidated results of operations for the year ended December 31, 2007 to the unaudited consolidated results of operations for the three month period ended December 31, 2006 and audited consolidated results of operations for the twelve month period ended December 31, 2006, respectively.

Purchase accounting adjustments made in 2005 as a result of the Transactions had a significant impact on Affinion's results of operations for the three and twelve month periods ended December 31, 2007 and 2006. For example, because deferred revenues were reduced in purchase accounting, net revenues recognized for periods following the Transactions were less than they otherwise would have been, with the majority of the impact of the purchase accounting adjustments recognized in 2005 and 2006 and declining in future periods. The effect of purchase accounting adjustments in Affinion's results of operations for the three and twelve month periods ended December 31, 2007 as compared to the three and twelve month periods ended December 31, 2006 was to increase net revenues by $4.9 million and $184.1 million, respectively, and to increase Segment EBITDA by $2.0 million and $117.9 million, respectively.

About Affinion Group
As a global leader with nearly 35 years of experience, Affinion Group (www.affinion.com) enhances the value of its partners' customer relationships by developing and marketing valuable loyalty, membership, checking account, insurance and other relevant products and services. Leveraging its expertise in product development and targeted marketing, Affinion helps generate significant incremental revenue for more than 5,300 affinity partners worldwide, including many of the largest and most respected companies in financial services, retail, travel, and Internet commerce. Based in Norwalk, Conn., the company has approximately 3,300 employees throughout the United States and in 10 countries across Europe. Affinion holds the prestigious ISO 27001 certification for the highest information security practices, is PCI compliant and Cybertrust certified.

Safe Harbor Statement Under the U.S. Private Securities Litigation Reform Act of 1995
This press release may contain statements that are forward looking, as that term is defined by the Private Securities Litigation Reform Act of 1995 or by the Securities and Exchange Commission in its rules, regulations and releases. These statements include, but are not limited to, discussions regarding industry outlook, Affinion's expectations regarding the performance of its business, its liquidity and capital resources, its guidance for 2008 and the other non-historical statements in the discussion and analysis. These forward-looking statements are based on management's beliefs, as well as assumptions made by, and information currently available to, management. When used in this release, the words "believe", "anticipate", "estimate", "expect", "intend" and similar expressions are intended to identify forward-looking statements. Although management believes that the expectations reflected in these forward-looking statements are reasonable, its can give no assurance that these expectations will prove to have been correct. These statements are subject to certain risks, uncertainties and assumptions, including risks related to general economic and business conditions and international and geopolitical events, a downturn in the credit card industry or changes in the techniques of credit card issuers, market place consolidation among financial institution partners, industry trends, the effects of a decline in travel on Affinion's travel fulfillment business, termination or expiration of one or more agreements with its affinity partners or a reduction of the marketing of its services by one or more of its affinity partners, its substantial leverage, restrictions contained in its debt agreements, its inability to compete effectively and other risks identified and discussed under the caption "Item 1A. Risk Factors" in Affinion's Annual Report on Form 10-K for the year ended December 31, 2007 and the other periodic reports filed by Affinion with the SEC from time to time.

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About Affinion Group
As a global leader with almost 40 years of experience, Affinion Group (www.affinion.com) enhances the value of its partners' customer relationships by developing and marketing loyalty solutions. Leveraging its expertise in customer engagement, product development and targeted marketing, Affinion provides programs in subscription-based lifestyle services, personal protection, insurance and other areas to help generate increased customer loyalty and significant incremental revenue for more than 5,550 marketing partners worldwide, including many of the largest and most respected companies in financial services, retail, travel, and Internet commerce. Based in Stamford, Conn., the company has approximately 4,250 employees and markets in 17 countries globally. Affinion holds the prestigious ISO 27001 certification for the highest information security practices, is PCI compliant and Cybertrust certified.

Safe Harbor Statement Under the U.S. Private Securities Litigation Reform Act of 1995
This press release may contain statements that are forward looking, as that term is defined by the Private Securities Litigation Reform Act of 1995 or by the Securities and Exchange Commission in its rules, regulations and releases. These statements include, but are not limited to, discussions regarding industry outlook, Affinion's expectations regarding the performance of its business, its liquidity and capital resources, its guidance for 2011, the consummation of the acquisition of Prospectiv and the impact to Affinion's business and the other non-historical statements in the discussion and analysis. These statements can be identified by the use of words such as "believes," "anticipates," "expects," "intends," "plans," "continues," "estimates," "predicts," "projects," "forecasts," and similar expressions. All forward-looking statements are based on management's current expectations and beliefs only as of the date of this press release and are subject to risks, uncertainties and assumptions that could cause actual results to differ materially from those discussed in, or implied by, the forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, risks related to general economic and business conditions and international and geopolitical events, a downturn in the credit card industry or changes in the techniques of credit card issuers, industry trends, foreign currency exchange rates, the effects of a decline in travel on the Company's travel fulfillment business, termination or expiration of one or more agreements with its marketing partners or a reduction of the marketing of its services by one or more of its marketing partners, the Company's substantial leverage, restrictions contained in its debt agreements, its inability to compete effectively, and other risks identified and discussed from time to time in Affinion's reports filed with the SEC, including Affinion's most recent Annual Report on Form 10-K and Quarterly Report on Form 10-Q. Readers are strongly encouraged to review carefully the full cautionary statements described in these reports. Except as required by law, the Company undertakes no obligation to revise or update publicly any forward-looking statements to reflect events or circumstances after the date of this press release, or to reflect the occurrence of unanticipated events or circumstances.