Leading direct response marketing agency enhances capabilities through an exclusive relationship
NORWALK, Conn., July 18, 2008 - The Affinion Direct Response Group, a division of the Affinion Group, a leading global affinity marketer, announced that it has signed a multi-year, exclusive agreement with the Venture Development Center, Inc. (VDC), a professional services firm focused on developing new, revenue-enhancing distribution channels and creating new Information Services products.  VDC was founded by Dr. Charles Stryker, a world-renowned expert in the field of Information and Data Services management.

Global leader in affinity marketing unveils new division dedicated to marketing excellence

NORWALK, Conn. , Oct. 16, 2007 - Affinion Group, a leading global affinity marketer, has launched a new direct response marketing division that draws on its nearly 35 years of marketing strategy, creative design, database modeling, direct mail and telemedia campaign execution and results analysis expertise.